
Krušovice Marketing Campaign Automation
Prague • Krušovice
META Facebook Chatbot Marketing | Brand awareness building
Krušovice Marketing Campaign
An interactive twenty-day quiz for the World Hockey Championships that reached an unheard-of 95% open rate and expanded the brand's audience by 3x.
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Challenge
Krušovice Brewery wanted to engage a wider audience and boost brand awareness through an interactive campaign tied to the World Hockey Championships.
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Solution
Everyone loves a funny chatbot. Our AI-powered marketing solution for Krušovice Brewery leveraged GIFs, short videos and funny quips to achieve an 80% reaction rate and a 16% conversion rate, blowing its target out of the water. The 20-day quiz about the World Hockey Championships grew the brand's audience by 3x and boosted enthusiasm around new beer products.
Interactive Chatbot Campaign
Automated Data Collection
Business Process Optimization
Real-Time Customer Interaction
95%
notification open rate
3x
expansion of brand's audience
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Increasing Audience Engagement
An interactive chatbot campaign kept users engaged over 20 days, resulting in high participation and retention.
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World Championship Quiz Integration
The quiz revolved around the popular World Hockey Championships, building excitement and expanding brand visibility.
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Streamlined Feedback Collection
The campaign tripled the audience size and generated enthusiasm for new beer products.
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AI-Powered Marketing Chatbot
The chatbot used humor, GIFs, and videos to engage users, making the experience both fun and highly interactive.

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